Pricing model
- TowLab
- Flat $149/month — every feature included, no per-user or per-truck fees
- Omadi
- Quoted per truck and per module. Published third-party figures start around $75/month — get a written quote for your fleet
Omadi alternative · Updated October 2026
Looking for an Omadi alternative? Here is how TowLab compares.
Omadi is a towing-native platform with a drag-and-drop board and GPS integrations, priced per truck and per module. TowLab is a flat $149/month alternative: dispatch, driver pay and commissions, impound storage billing, invoicing, and an AI website agent in one place.
No credit card Flat $149/mo No app for drivers
The short version
TowLab vs Omadi at a glance
Omadi is a cloud-based towing dispatch platform built around a drag-and-drop board. Its strengths are real: dispatchers who work by dragging jobs onto trucks find the board fast, integrated GPS and telematics put live truck positions on the map, and payroll, commission reporting, time cards, custom forms, and e-signature capture are mature parts of the product. Its pricing is quoted per truck and per module, so the total moves with your fleet and the features you select.
TowLab takes the opposite approach. One published price — $149 per month — with the dispatch board, driver management and commissions, impound lot and storage billing, invoicing and payment capture, fleet, and the OnyxBot AI website agent all included. Drivers open a link per job instead of installing an app, and there is no annual contract to sit through.
This page lays both side by side, including the cases where Omadi is the better fit.
Feature by feature
TowLab vs Omadi
Where the two platforms differ, and where they do the same job. Rows that read the same are parity — not every difference is a weakness.
Free trial
- TowLab
- 30 days, no credit card required
- Omadi
- Demo-driven sales process; trial terms are set by the vendor
Contract terms
- TowLab
- Month to month
- Omadi
- Set per agreement — confirm the term length before you sign
Dispatch board & job status
- TowLab
- Live board: pending → dispatched → en route → on scene → completed
- Omadi
- Drag-and-drop dispatch board with map-based truck assignment
Truck tracking
- TowLab
- Truck locations shown on the dispatch map from driver location sharing on the job link
- Omadi
- Integrated GPS and telematics with real-time vehicle tracking — a real strength if you already run GPS hardware
Driver access on the road
- TowLab
- Per-job browser link — no app, no driver login, nothing to install
- Omadi
- Driver mobile app for dispatch, navigation, job photos, inspections, and time cards
Driver pay & commissions
- TowLab
- Hourly, commission, or per-tow, auto-deducted in the sales summary with per-driver reports
- Omadi
- Payroll and commission reporting included — confirm how commissions are configured on your quoted plan
Impound lot & storage fees
- TowLab
- Included: intake to release, daily storage accrual, holds, and a PDF release invoice
- Omadi
- Not a headline part of the platform — confirm impound and storage billing with the vendor
Invoicing & customer payment
- TowLab
- Invoices with a customer pay-by-link and payment-method tracking included
- Omadi
- Billing, invoicing, and e-signature capture built into the platform
Motor club billing
- TowLab
- Not offered — TowLab is not a motor club billing platform
- Omadi
- Motor club integrations available for dispatch and billing
Customer tow tracking
- TowLab
- Shareable tracking link per job so customers stop calling the office
- Omadi
- Client portal and customer notifications as part of the platform
AI website agent
- TowLab
- OnyxBot included — answers FAQs and takes tow requests from your site 24/7
- Omadi
- Not offered as part of the platform
Setup & onboarding
- TowLab
- Self-serve: add drivers, trucks, and rates, then dispatch the same day
- Omadi
- Guided implementation that scales with the size of your operation
Best fit
- TowLab
- Independent and mid-size operators who want flat pricing with every module included
- Omadi
- Fleets that want a drag-and-drop board wired into GPS hardware and telematics
| Capability | TowLab | Omadi |
|---|---|---|
| Pricing model | Flat $149/month — every feature included, no per-user or per-truck fees | Quoted per truck and per module. Published third-party figures start around $75/month — get a written quote for your fleet |
| Free trial | 30 days, no credit card required | Demo-driven sales process; trial terms are set by the vendor |
| Contract terms | Month to month | Set per agreement — confirm the term length before you sign |
| Dispatch board & job status | Live board: pending → dispatched → en route → on scene → completed | Drag-and-drop dispatch board with map-based truck assignment |
| Truck tracking | Truck locations shown on the dispatch map from driver location sharing on the job link | Integrated GPS and telematics with real-time vehicle tracking — a real strength if you already run GPS hardware |
| Driver access on the road | Per-job browser link — no app, no driver login, nothing to install | Driver mobile app for dispatch, navigation, job photos, inspections, and time cards |
| Driver pay & commissions | Hourly, commission, or per-tow, auto-deducted in the sales summary with per-driver reports | Payroll and commission reporting included — confirm how commissions are configured on your quoted plan |
| Impound lot & storage fees | Included: intake to release, daily storage accrual, holds, and a PDF release invoice | Not a headline part of the platform — confirm impound and storage billing with the vendor |
| Invoicing & customer payment | Invoices with a customer pay-by-link and payment-method tracking included | Billing, invoicing, and e-signature capture built into the platform |
| Motor club billing | Not offered — TowLab is not a motor club billing platform | Motor club integrations available for dispatch and billing |
| Customer tow tracking | Shareable tracking link per job so customers stop calling the office | Client portal and customer notifications as part of the platform |
| AI website agent | OnyxBot included — answers FAQs and takes tow requests from your site 24/7 | Not offered as part of the platform |
| Setup & onboarding | Self-serve: add drivers, trucks, and rates, then dispatch the same day | Guided implementation that scales with the size of your operation |
| Best fit | Independent and mid-size operators who want flat pricing with every module included | Fleets that want a drag-and-drop board wired into GPS hardware and telematics |
Based on publicly available information about Omadi and TowLab's own feature set as of October 2026. Competitor features and pricing change and vary by plan — confirm the details that matter to you directly with each vendor before deciding.
An honest split
Where each platform wins
A comparison is only useful if it says where the other side is stronger. Here is both.
Where TowLab wins
- Published flat pricing: $149/month with every module included, instead of a quote that moves with your truck count.
- No app rollout for drivers — a per-job browser link has new drivers working the same day, with no device management.
- Impound lot and storage billing in the base price, including PDF release invoices and daily storage accrual.
- Driver commissions calculated and deducted automatically, so net revenue is accurate to the dollar.
- OnyxBot AI website agent, customer pay-by-link, and VIN barcode scanning included at no extra cost.
- Month-to-month terms with a 30-day free trial — run both systems side by side before you commit.
Where Omadi wins
- Drag-and-drop dispatch board: dispatchers who work by dragging jobs onto trucks find it fast and familiar.
- Integrated GPS and telematics — a strong fit if you already pay for GPS hardware and want dispatch wired into it.
- Mature payroll, commission reporting, time cards, custom forms, and e-signature capture inside one platform.
- A driver mobile app with navigation and inspections for teams that prefer an in-app experience over a browser link.
- Established footprint with mid-size and multi-location fleets, so it can absorb complex dispatch rules.
Quick rule of thumb: if you dispatch by dragging jobs onto a board that is wired into GPS hardware, and you want a driver app with navigation, Omadi is a strong fit. If you take your own calls and want flat, published pricing with dispatch, driver pay, impound billing, and invoicing in one system, TowLab is built for you.
What you get for $149
Everything included, nothing quoted separately
The modules towing companies most often pay extra for elsewhere are part of the base price in TowLab.
Live dispatch board
Every job sits on one board and moves through the statuses your team already uses, with priority, driver assignment, ETA, and real-time updates from the office or from the truck.
Driver management & pay rates
Driver profiles carry contact details, license information, assigned truck, availability, and a pay model — hourly, commission, or per-tow — so pay comes from the work, not from memory.
Driver mobile job page
Drivers open a per-job link on any phone: pickup and destination, VIN barcode scanning, scene photos, status updates, and one-tap calling. Nothing to install, so drivers work day one.
Live truck locations
Drivers share their location from the job link and the truck appears on the dispatch map, so you can see who is closest when the next call comes in.
Impound lot & storage billing
Log a vehicle on intake with photos and damage notes, accrue a daily storage rate plus tow and admin fees, manage holds and required documents, and issue a PDF release invoice.
Invoicing & payment capture
Record cash, card, check, insurance, or account payments, generate an invoice, and email the customer a pay-by-link — then see exactly what is still outstanding.
Commissions & net revenue
The sales summary starts at gross sales, subtracts driver commissions, fuel, and other costs, and lands on net revenue, with per-driver commission reports and a service breakdown.
OnyxBot AI website agent
An AI agent you embed on your towing website with one line of code. It answers your FAQs around the clock, collects callback requests, and takes quick tow requests straight to your inbox.
One flat price. Every feature.
No per-user fees, no per-truck tiers, no add-on quote for impound or commissions. Compare the total at your truck count, not the entry price.
TowLab Pro
$149/month
First 30 days completely free
Live dispatch board
Unlimited jobs & drivers
Driver management & pay rates
Driver mobile job page
Customer tracking links
Invoicing & payment capture
Driver commission reports
Sales summary with net revenue
Impound lot & storage billing
Fleet & truck management
Fuel expense tracking
OnyxBot AI chat agent
How to switch
Move over in four steps
Nothing to install and no implementation project — run TowLab alongside Omadi during the trial and switch when you are ready.
01
Create your account
Start the 30-day trial with no credit card and no sales call.
02
Add drivers and trucks
Profiles, pay models, license details, and assigned trucks in minutes.
03
Set your rates
Price every service — hook fee, per-mile rate, minimum charge.
04
Dispatch and compare
Run jobs in TowLab while Omadi stays your fallback, then switch when you are ready.
Omadi alternative questions
What towing companies ask when comparing the two platforms.
What is the best Omadi alternative for towing companies?+
TowLab is a towing dispatch and management platform built as an Omadi alternative for companies that want flat, published pricing and every module included. It covers the dispatch board, driver management and pay, customers, invoicing and payment capture, impound lot and storage billing, fleet, and an AI website agent, for $149 per month with a 30-day free trial.
How does TowLab compare to Omadi on price?+
TowLab is a flat $149 per month with no per-user or per-truck fees, and impound, commission reporting, and the AI agent are included rather than quoted separately. Omadi pricing is typically quoted per truck and per module, and published third-party figures start around $75 per month — so ask for a written quote covering every feature you need before you compare totals.
Do TowLab drivers need an app like the Omadi mobile app?+
No. Each assigned job in TowLab has a link the driver opens in any phone browser to see pickup, destination, and vehicle details, scan the VIN barcode, upload photos, update status, and call the customer. There is no app rollout, no device management, and no training project before your drivers can use it.
Does TowLab track trucks on a map like Omadi?+
Yes. Drivers share their location from the job link and the truck appears on the dispatch map, so you can see who is closest when a call comes in. Omadi goes deeper on GPS hardware and telematics integrations, which matters if you already pay for a GPS device in every truck.
Can TowLab handle impound lots and storage fees?+
Yes. A vehicle is logged on intake with photos and damage notes, a daily storage rate plus tow and admin fees accrue on the record, holds, liens, and required documents are tracked, and a PDF invoice is generated for the release. The impound lot module is included in the $149 monthly price, not sold as an add-on.
How do driver commissions work in TowLab versus Omadi?+
In TowLab, each driver profile holds a pay model — hourly, commission, or per-tow — and commissions are automatically deducted in the sales summary so you always see net revenue, with per-driver commission reports. Omadi includes payroll and commission reporting, and how commissions are calculated there depends on your quoted configuration — confirm that detail with the vendor.
Is it hard to switch from Omadi to TowLab?+
Setup is a single sitting: create your account, add drivers and trucks, enter your rates for each service, and start dispatching. Nothing to install for drivers and no consultant required. The 30-day free trial lets you run TowLab alongside Omadi and switch over once you are confident.
When should a towing company choose Omadi over TowLab?+
Choose Omadi if a drag-and-drop dispatch board tied into GPS hardware and telematics is central to how you dispatch, if you want a driver mobile app with navigation and inspections, or if you need motor club billing integrations. Choose TowLab if you want flat published pricing, impound and storage billing plus commissions included, and drivers working from a browser link with no app.
Keep comparing
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Towbook alternative
How TowLab compares with Towbook on dispatch, driver pay, and impound billing.
Towing software pricing
Per-truck, per-user, and flat pricing compared, plus what usually costs extra.
Driver commission software
Hourly, commission, and per-tow pay with automatic deduction.
Impound management software
Intake to release, storage fees, holds, and PDF invoices.
Try TowLab free for 30 days
No credit card, no sales call. Run it next to Omadi and compare with your own numbers.